I’m going to step out of the usual rhythm for a moment and make a direct request.
Not as a publisher.
Not as a brand.
Not as a platform.
As a person who has spent years building this work for you.
The Reality of How We Reach People
At this point, nearly all major search engines crawl our sites.
They read the pages.
They scan the content.
They archive the material.
And then, quietly, they don’t index it.
Which means most people will never stumble onto this work by accident.
There is no algorithmic boost.
No preferred placement.
No discovery engine working on our behalf.
Our reach exists almost entirely because of you.
What That Means in Practice
Every new reader we gain comes from one thing:
Someone deciding a piece mattered enough to share.
A link in a text.
A post on social media.
An email to a friend.
A message to someone who disagrees.
That’s it.
That’s the distribution system.
Human to human.
Thank You — Sincerely
First, I want to say this clearly:
If you’ve ever shared one of our articles, thank you.
You are the reason this work is alive.
You are the reason these ideas circulate.
You are the reason this doesn’t disappear into a digital void.
That matters more than you probably realize.
Why I’m Asking You to Do It More
Now for the honest part.
I’m asking you, personally, to do it more.
Not for vanity.
Not for metrics.
Not for ego.
For feedback.
One of the few reliable ways I know what resonates is through traction.
What gets shared.
What gets discussed.
What gets passed along.
Every posted link creates multiple chances for someone new to decide:
“Yes. This challenges me.”
or
“No. This isn’t for me.”
Both are valuable.
Silence is not.
This Helps You, Too
This isn’t one-sided.
When you share, you help shape what gets written next.
You help determine:
Which arguments get developed.
Which topics get expanded.
Which investigations continue.
Which experiments grow.
You are not just readers.
You are participants in the direction of this work.
What We’re Trying to Do Here
At the Cernunnos Foundation and Blue Ribbon Team, we are not chasing outrage.
We are not selling certainty.
We are trying to build a space where serious people can wrestle with serious ideas without being reduced to slogans.
That only works if the space grows.
So Here’s the Ask
If something here makes you think—
Share it.
If something here makes you uncomfortable—
Share it.
If something here helps you see differently—
Share it.
With friends.
With family.
With colleagues.
With people who argue with you.
Especially with them.
One Last Thing
I don’t take your attention lightly.
Time is the only truly scarce resource any of us have.
If you’ve given some of yours to this work, I’m grateful.
If you’re willing to give a little more by passing it along, it keeps this whole project alive.
That’s the truth.
Thank you for being here.
And thank you for helping this grow.
